Sanjh Restaurant & Bar Case Study
138% increase in organic users
Sanjh Restaurant and bar, known for its modern take on Indian fine dining, wanted to reach more people online. While it was already popular for its delicious food and warm dining experience, its website wasn’t getting enough visitors. That’s when Adwordix stepped in to help.
With smart SEO strategies, simple content, and strong backlinks, we improved its online reach. In just three months, website traffic grew by 138%, keyword rankings increased by 71%, and online table bookings went up by 96%, making Sanjh shine both offline and online.
How We Did It
We started by understanding Sanjh’s identity — a blend of Indian heritage, artistry, and innovation. Our SEO strategy aimed to tell that story across every search result.
- Comprehensive SEO Audit: Reviewed website performance, technical SEO, and keyword gaps that were limiting online reach.
- Keyword Optimization: Focused on high-impact terms like “modern Indian fine dining,” “Indian fusion restaurant,” and “luxury dining experience.”
- Content Enhancement: Crafted rich, SEO-optimized content that reflected Sanjh’s philosophy of blending tradition with innovation.
- Backlink Strategy: Partnered with food blogs, culinary magazines, and luxury lifestyle platforms to boost authority and reach.
- Local SEO Boost: Optimized Google My Business and local listings to capture nearby diners searching for premium Indian cuisine.
This multi-layered approach helped create strong digital visibility while maintaining the brand’s elegance and authenticity.This approach ensured Sanjh’s story reached food enthusiasts and fine dining lovers worldwide.
Challenges
- Low Visibility: The website wasn’t ranking for competitive fine dining and restaurant keywords.
- High Competition: Competing against established luxury dining brands online was a major hurdle.
- Limited Content Depth: The website lacked storytelling-focused, SEO-optimized content that conveyed the brand’s culinary excellence.
- Technical SEO Issues: Page speed, missing schema markup, and unoptimized meta descriptions reduced discoverability.
Results
In just three months, Sanjh Restaurant experienced a transformation in its digital footprint.
Organic sessions surged by 138%, while keyword rankings improved by 71% across Google’s top results. Online table bookings grew by 96%, and engagement metrics showed visitors spending 2.5x more time exploring the menu.
Through Adwordix’s intelligent SEO strategy, Sanjh didn’t just rank higher — it became a digital destination for fine dining, reflecting the same warmth, elegance, and artistry that define every dish served at its tables.
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